Tea Huntress

USA

Digital Marketing & Content Strategy.

 

Tea Huntress shares the art and ritual of tea through ceremonies, courses, and retreats to help people slow down and reconnect with themselves.

I helped the founder, Sarah Scarborough, create a digital marketing & content strategy to reach more people and share her wonderful offers.

Challenges.

  • The founder Sarah was already successfully launching her retreats, but she needed a stronger strategy on how to grow her visibility, establish authority, and have better systems in place to drive more sales.

  • A clear guideline on how to manage all marketing activities was missing.

 

Achievements.

  • Created a 40-page marketing strategy document highlighting the company’s mission & vision, marketing objectives and funnels, competitor & SWOT analysis, positioning strategy, target group analysis, and brand voice.

  • Prepared a content strategy for LinkedIn and Instagram including content foundations, strategies for growth, and KPIs to monitor.

  • Tea Huntress

    Website

    Tea Huntress facilitates tea retreats and ceremonies for more well-being.

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  • Tea Huntress Instagram

    Instagram

    Tea Huntress shares education about tea and wellness as well as the latest events.

    Visit
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