Services
Your words can change the world.
I help conscious brands create powerful content to amplify positive impact, increase their revenue and online visibility, and create a community with their audience.
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Your brand is aligned with your purpose and you aim to make positive, long-lasting changes in the world. You want your message to be spread with more people so that you can create more social and environmental impact.
But, are your words connecting with the HEARTS and MINDS of your customers?Is your messaging clear, easy to understand, and empathetic?
You are looking to partner up with a marketing expert and ghostwriter to help you grow your brand, elevate your marketing strategy and deliver captivating content that will connect your offer with your dream community.
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You desire to:
• Grow your brand and build a strong online presence.
• Communicate your offer in a clear, customer-centric way.
• Increase website traffic and drive sales.
• Provide tangible value and make a substantial impact.
• Save your time and focus on what’s really driving your business.
• Sleep blissfully by working with a reliable marketer who keeps her word.
⏩ I am here to help you with your content strategy and write pristine copy that sounds like you.Your words will stand out and make the impact you have been craving for.
Services.
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Brand Messaging & Content Strategy
Articulate the value of your work with clarity and confidence. Get a content roadmap that grows the audience and activates those ready to buy.
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Ghostwriting
Too busy to write? Copy isn’t converting? Let me tap into your tone of voice, help you establish authority, and drive demand for your services whether it’s your website, LinkedIn, or email.
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Coaching
The 12-week transformative coaching program is for visionary entrepreneurs who desire to build thought leadership, attract high-value clients, and build a memorable personal brand.
Why am I different?
Get to know my unique strengths and why I am the right choice for your business.
Experience.
I bring 8+ years of experience with solid marketing & copywriting knowledge from successful brands such as booking.com, Klarna, and Safilo as well as small businesses and start-ups that are doing business for good.
Conscious Approach.
My purpose is to inspire change through well-being and regeneration. I use my marketing skills to help conscious brands make an impact in the world one step at a time. Passionate about creativity for purpose.
International Background.
I grew up and lived in 8 countries and speak 5 languages fluently, developing an international and open-minded mindset coupled with empathy.
My Approach.
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Extensive Market Research
Understanding your customer to authentically connect with them from a place of true compassion and understanding.
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Clear & Compelling Messaging
Your customer will understand your offer thanks to targeted, clear and captivating copywriting.
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Authentic Brand Voice
Express your unique brand essence through a consistent brand voice throughout all of your marketing copy.
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Multilingual Copy
Have an international market? No worries, I am fluent in 5 languages and will help you get the text translated.
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Design Synergy
High-quality content combined with effective design is the key to success. I’ll bring in fresh, creative ideas to implement.
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Never-Stop-Learning Approach
My desire is to grow and expand – I update my knowledge with the latest marketing & copywriting courses.
“Barbora's secret skill is her passion and drive to leverage her marketing skills to drive meaningful impact! Barbora would take my team’s technical Carbon Analytics findings and transform them into catchy, digestible, and insightful marketing materials. She found novel ways to ensure our carbon analytics were communicated and significantly built up our community. Barbora is never afraid of a challenge and will deliver innovating marketing (for good) for anyone who is lucky enough to work with her.”
— Sharna Bourke
Carbon Analytics Team Leader at zero-carbon 2030/Praesideo
Onboarding Process.
Discovery Call.
We’ll discuss your needs and objectives on a free 30 minutes discovery call. This is an opportunity to get to know each other and determine whether we are a good fit. If we are interested in proceeding, I’ll send you a proposal with the scope, fees, and timeline.
Contract & Questionnaire.
Once we decide to go forward, I’ll prepare a contract for you to sign. Based on the type of project, I will also prepare a client questionnaire to get to know your business, offering, and target audience better, so that we can make your project a success.
Action.
I will spend dedicated time understanding your core objectives, research your audience and competitors and then proceed with the work. I will keep you updated on the progress and communicate deadlines.
Feedback & Final Delivery.
Once finished, I will ask for your feedback – usually there are two feedback rounds but it depends on what we have agreed on in the contract. We will polish all the details so the work is perfectly in line with your expectations. Your final masterpiece is ready to be shown to the world.
Let’s get in touch.
Barbora Pocuchova
Copywriting for Health & Wellness Entrepreneurs
barb@barborelle.com
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